Hi, I’m Xuanyi Chen.

*I am a visual creator, mainly focus on graphic design. I love visual storytelling and user-centered design. I am passionate about creating thoughtful, effective design solutions in both print and digital media.

“TAN”

Clothing Brand

The Chinese name for Epiphyllum is “Tan”, and the meaning of Epiphyllum is a moment of eternity.
Although its beauty only lasts a moment, it will amaze the world forever.
My clothing brand adopts the flower language of Epiphyllum as its concept, and its main purpose is to present beauty to people through clothing by recording beautiful moments in nature.

Specimen Book

Specimen Book designed for Helvetica Now

A specimen book designed for the type -- Helvetica Now, presented in the form of organ pages.
It contains different categories, sizes, colors, caps, and font applications.

Mushroom Seeds Stamps

Mushroom illustration stamp

With mushrooms as the main element, these are stamps containing mushroom seeds that the recipient of the letter can bury in the soil to grow mushrooms.
This action is a kind of materialization of thoughts. Place people’s thoughts on the mushroom, and let the thoughts be conveyed to the person you want to convey them to in a real way.

AirBnB612

Airbnb experience design

This is a special Airbnb accommodation event with the theme of The Little Prince. The entire accommodation space is designed according to the places the Little Prince has visited, allowing people to experience the Little Prince's journey in person and achieve an immersive experience.

Dieter Rams’s 10 Principles

Book Design

A book based on Dieter Rams’ ten design principles and his work on product design.
The design style refers to the work style and design principles of Dieter Rams, focusing on simplicity. Yellow was chosen as the main color to convey importance and beauty.

Immersive User Experience

Some immersive user experiences designed for Andreas Gursky

Immersive experience project for Andreas Gursky.
Including app design and ex- hibition design. Through these ways, the thinking behind the artist’s works is displayed, so that people can understand what the artist wants to express during the process.

7 Moods Match Boxes

Matchbox packaging design

Matches are a very common and practical thing in life. But in modern life, people seem to rarely use matches, so I want to use matches as a decompression toy to be more involved in people’s lives.
When they are happy, matches are like simple fireworks that can help people celebrate; when they are sad, matches can also serve as a companion to provide warmth.
People can light matches in the corresponding emotional state to get emotional support. And the seven emotions correspond to seven different themes.